I used to work in a big Promotion agency in Chicago. The VP of marketing had a drawer filled with every greeting card imaginable. He probably went to Hallmark and picked a few cards from any scenario you could think of. If it was somebody’s birthday or somebody got sick or promoted, he was ready [...]

There are many companies that will run exaustive studies on your web site to help you understand how your your customer views your web site. They are experts in eye tracking. If you can afford their services they are definately worth it. But if you are a small business and want to make your site [...]

Today is a day you don’t want to forget to acknowledge one of your most nearest and dearest companions. Its your business of course. Sure you work hard for it and in return it works hard for you. But are you neglecting an important ingredient that you both need for your relationship to grow? Take [...]